Privacy Policy

Last Updated:

3ALICA LLC ("we," "our," or "the Company") operates the website https://www.3alica.com/ (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website, and describes your privacy rights under the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA/CPRA).

1. Who We Are and How to Contact Us

The data controller for your personal data is:

  • Company Name: 3ALICA LLC
  • Registered Address: 627 North Vecino Ave, Glendora, CA 91741, USA
  • Contact Email: sales@3alica.com

2. Information We Collect

We collect two types of information: information you provide to us voluntarily and information collected automatically.

A. Personal Data Provided by You

When you fill out contact forms (such as the "Contact Us" form) on our Website, we may collect:

  • First and/or Last Name;
  • Email address;
  • Any other information you voluntarily provide in the message content.

B. Information Collected Automatically (Cookies and Tracking Technologies)

When you visit our Website, we and our third-party partners automatically collect certain information about your device and usage through cookies, web beacons, and similar technologies. This information includes:

  • IP address;
  • Browser type and operating system;
  • Referring URLs (the webpage you came from before visiting our Website);
  • Website interactions (pages viewed, time of clicks, cursor movements).

3. Third-Party Tools and Services

To maintain Website functionality, analyze traffic, and optimize our marketing efforts, we utilize the following third-party services which have access to automatically collected data:

  • HubSpot: Used as a CRM system to manage contacts and process your inquiries.
  • Google Analytics: Helps us analyze how users interact with the Website.
  • Microsoft Clarity: Used to analyze user experience (session recordings, heatmaps).
  • Meta Pixel (Facebook): Used to track conversions and optimize advertising on Meta social media platforms.
  • LinkedIn Insight Tag: Used for B2B audience analysis and measuring ad effectiveness on LinkedIn.

4. Purposes and Legal Bases for Processing

We process your data based on the following legal grounds:

  1. Consent: For sending marketing communications or using certain non-essential cookies. You can withdraw your consent at any time.
  2. Legitimate Interests: To respond to your inquiries via contact forms, improve our Website performance, protect against fraud, and analyze the effectiveness of our marketing campaigns.

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected (including responding to your request or conducting business communication), or until you request its deletion, except where a longer retention period is required or permitted by applicable law.

6. Your Rights Under the GDPR (For EU and UK Residents)

If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights:

  • Right of Access: You can request a copy of your personal data.
  • Right to Rectification: You can request that we correct inaccurate or incomplete data.
  • Right to Erasure ("Right to be Forgotten"): You can request the deletion of your personal data.
  • Right to Restriction of Processing: You can request that we temporarily stop processing your data.
  • Right to Data Portability: You can request the transfer of your data to another service in a structured format.
  • Right to Object: You can object to the processing of your data based on legitimate interests or for direct marketing.

To exercise any of these rights, please contact us at: sales@3alica.com.

7. Your Rights Under the CCPA/CPRA (For California Residents)

California law grants residents specific privacy rights:

  • Right to Know: The right to request disclosure of the categories of personal data collected, sources, and purposes of collection over the past 12 months.
  • Right to Delete: The right to request the deletion of your personal data.
  • Right to Correct: The right to request the correction of inaccurate personal data.
  • Right to Opt-Out of Sale/Sharing:Using third-party trackers (such as Meta Pixel and LinkedIn Insight Tag) for targeted advertising may qualify as "sharing" or "selling" data under California law. You have the right to opt-out of such sharing. We do not "sell" your data in the traditional sense for monetary compensation.
  • Right to Non-Discrimination: We will not discriminate against you, change prices, or alter service levels if you choose to exercise your privacy rights.

To exercise your CCPA/CPRA rights, please submit a request to sales@3alica.comwith the subject line "California Privacy Request."

8. Data Security

We implement commercially reasonable technical and organizational security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.

9. Children's Privacy

Our Website is not intended for children under the age of 13 (or under 16 in certain jurisdictions). We do not knowingly collect personal data from minors. If we learn that we have accidentally collected data from a child, we will delete it immediately.

10. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes become effective immediately upon being posted on this page. We recommend that you periodically review this page for updates.

If you have any questions about this Privacy Policy, please contact us at sales@3alica.com.